“WELCOME TO YOGAWORKS” (2022)

Developed and directed original digital advertisement for YogaWorks towards its then upcoming rebrand
 
+ Creative direction
+ Art direction
+ Post-production supervision
+ Talent management
+ Media distribution and planning

“Now is the Time” (2021)

Developed and directed original digital advertisement for YogaWorks' new digital yoga platform focusing on portability in a world
 
+ Creative direction
+ Art direction
+ Post-production supervision
+ Talent management
+ Media distribution and planning

AT-Home Class Series (2020-2022)

Conceptualized and developed a weekly class series led by YogaWorks’ most popular instructors across owned media channels, providing a mix of live and pre-recorded content.

+ Creative direction
+ Art direction
+ Media production
+ Post-production supervision
+ Talent management
+ Media distribution and planning